Influencer marketing has become an essential pillar for brands wishing to connect with their audience in an authentic and effective way. But did you know that behind this strategy are some staggering figures?
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Expert in Business Development and Influential Marketing
With an academic background in communications and sales, Sophie A. has distinguished herself through her talent for connecting advertisers with the most relevant influencers. As a salesperson specializing in influencer marketing, she plays a key role in connecting brands and content creators, ensuring strategic and mutually beneficial collaborations.
Sophie is renowned for her ability to identify advertisers' needs and propose tailor-made solutions through partnerships with targeted influencers. She excels at contract negotiation and relationship management, ensuring that each campaign performs to brand expectations.
Passionate about her field, Sophie regularly shares her expertise through articles dedicated to influencer marketing, where she analyzes winning strategies and offers practical advice for advertisers wishing to optimize their investment in this fast-growing sector.
Discover his latest articles:

Influencer marketing has become an essential pillar for brands wishing to connect with their audience in an authentic and effective way. But did you know that behind this strategy are some staggering figures?
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...Discover how influencers set themselves apart to dominate their markets through unique branding strategies, innovative content and key partnerships.

...In a context where environmental and social concerns occupy a central place, promoting a responsible consumption is becoming a priority for brands. Influencers, thanks to their proximity and credibility with their communities, play an essential role.

The year 2024 was a pivotal one for social network X (formerly Twitter), where sport, politics and entertainment were interwoven to reflect the major concerns of French society.
Thanks to the data collected by Visibrain, the ...

...Social networks play a central role in companies' marketing and sales strategies. Yet there are some common mistakes that can compromise your efforts to captivate your audience and strengthen your online reputation.

...Who are this year's beauty stars? In 2024, beauty influencers are redefining trends and captivating social networks. With their creativity and expertise, they inspire millions of people around the world.

...Discover the French YouTubers the most influential. What impact do social networks have on your perception of influencers, and French YouTubers in particular?

...The rapid evolution of artificial intelligence (AI) is reshaping the way we create, consume, and interact with video content on social media platforms. As AI continues to advance, it is redefining creativity, enabling creators to

...All financial influencers are people who have a strong influence on the financial decisions of others, thanks to their expertise in investment and money management.

...All influencers in Strasbourg are ambassadors for an authentic, avant-garde lifestyle in fashion, gastronomy, lifestyle and DIY,

...All French TikTokeuses have proved to be real phenomena, captivating millions of subscribers thanks to their creativity, originality and ability to reach a diverse audience.

...Discover 15 senior influencers who share their passion, style and expertise on social networks, proving that age is a force for creating and connecting.

...Fashion is constantly evolving and fashion influencers play a key role in deciphering and inspiring the trends of the moment. They create styles, communities and captivate millions of people through their looks, advice and

...Discover the 10 wellness influencers to follow for a healthier, more balanced life. Tips on sport, nutrition, meditation and personal development.

...Discover the YouTube giants in France, from Squeezie to Michou: a dive into the world of the most influential creators.

Today, we immerse ourselves in the dynamism of Marseille to spotlight 10 influencers who are shaping trends and inspiring thousands, if not millions, of followers around the world.
Marseille, a city bathed in sunshine and history, ...

Perpignan, a sunny city in the heart of the Pyrénées-Orientales, is also fertile ground for the influencer marketing. Explore the untapped potential of the Top 5 influencers in Perpignan to boost your business. influencer marketing campaigns.
Let's explore the potential ...

Discover the top 5 influencers in Dubai in 2023, iconic figures who are redefining trends on social networks.
At the heart of Dubai, a metropolis bubbling with innovation and diversity, stand out five personalities whose influence on ...

Discover the 10 best software programs to boost your TikTok: video editing, planning, analysis and much more for a winning strategy!
In an ever-changing digital world, it's vital for you to refine your content strategy on ...

The best TikTok 2023 hashtags for comedy, dance, fashion, make-up, and fitness. Discover the most popular trends and challenges of the year!
Here are the best TikTok hashtags for the year 2023, these hashtags have been ...

Discover our Top 10 sportswear brands most mentioned by influencers in 2023. Nike, Adidas, Gymshark and more.
We explore the top 10 sportswear brands most mentioned by influencers in 2023. With the constant evolution ...

Discover the most popular fashion brands in 2023 thanks to influencers. From Zara to Bershka, these brands captivate their audiences with on-trend collections and successful collaborations.
In the age of social media and influencer marketing, ...

Discover the top 10 French Facebook influencers in 2023. Learn why influencer marketing on Facebook remains relevant and how to find influencers on this platform.
Facebook has long since fallen out of fashion. In ...

Discover the Top 10 make-up brands most cited by influencers. From Anastasia Beverly Hills to Charlotte Tilbury, learn their secrets to success.
Here are the Top 10 make-up brands most cited by influencers, ...

Discover the 10 perfume brands most mentioned by influencers worldwide. From Chanel to Dior, YSL and many more, dive into the world of perfume.
We have compiled a list of the top ten perfume brands cited by ...

LinkedIn is the essential platform for the B2B market. Discover the best French LinkedIn influencers and how to collaborate with them thanks to ValueYourNetwork.
LinkedIn has become an essential social networking platform for the B2B market. It is interesting to note ...

Discover the 5 best virtual influencers in the world of fashion, beauty and art. Their captivating presence and innovative collaborations are ready to inspire you.
Virtual influencers, these emerging digital personalities, have become ...

...Here are the top French YouTube channels with the most views youtubers that dominate the French online media scene. From humor to video games, this Top spotlights the channels with the most views in France.

Discover the amazing journey of MrBeast, the world's largest YouTubeur in the world. Renowned for his unique videos, meteoric rise and philanthropy.
Discover the extraordinary rise of MrBeast, recognized as the world's greatest Youtuber. This digital prodigy ...

These French TikTokeurs, true phenomena of the digital age, have taken advantage of this medium to express their talent, share their passions and convey impactful messages.
TikTok has established itself as a must-have platform, giving rise to ...