Instagram News with ValueYournetwork Expert in Influencer Campaigns

Instagram Creator Marketplace is not yet “global” in the strict sense, but its expansion in 2024 is already changing the game: professional creators over 18, including small accounts, can be discovered by brands via Meta Business Suite, to...

Instagram SEO 2026 is about placing your keywords where Instagram can understand them quickly: display name, bio, first lines of the caption, relevant hashtags, alt text, and Reels context. The practical priority: write the way your followers search, not...

The Instagram algorithm signals to watch first in 2026 are no longer likes alone: on Reels, first look at watch time, private shares, and likes relative to reach. On carousels and Feed posts, saves, sends,...

The caption per Instagram slide changes the way a carousel is built: each photo or video can now carry its own context, instead of a single overall caption. For creators and brands, the benefit is clear: more storytelling, more...

Ray-Ban Meta glasses are perfect for creating immersive POV content, behind-the-scenes footage, and short-form videos without taking out your smartphone. Their strength: capturing moments from eye level, with 3K Ultra HD video on the Gen 2 launched in 2025, audio...

Instagram is expanding its algorithm controls in the feed: you can now influence the topics recommended, not just accept the posts suggested. For creators and brands, the issue is clear: content must send signals...

Instagram is preparing a major push onto connected TV, with a clear ambition: to move Reels off the smartphone and capture screen time from YouTube and Netflix. Since June 22, 2026, Meta has been expanding Instagram for TV to Samsung Smart TVs in...

Instagram Edits is preparing a desktop version with an AI assistant, according to TechCrunch in June 2026. For creators and brands, the appeal is clear: edit more precisely on a larger screen, sync mobile and desktop workflows, and use Instagram data,...

AI influencers are computer-generated characters who post, collaborate with brands, and engage communities like human creators. On Instagram, they’re no longer a gimmick: Lil Miquela has existed since 2016, Aitana López has surpassed the...

Secret Story 2026 started on June 23 on TF1, and the hunt for the candidates’ Instagram accounts is on. Good news: this time, a reliable list exists. Season 14 brings together 13 contestants, 10 of whom already have a …

Instagram subscription: price, Stories features, Meta Plus, and impacts for creators. Here's what Meta's new paid plan changes on mobile. Instagram subscription is becoming a real topic with the new paid plan tested and then made official by Meta...

Instagram algorithm: the new Your Algorithm button helps you control Reels, understand recommendations, and systematically adjust your content. Instagram is introducing a button to help you master your algorithm, with an option called “Your...

Instagram is abandoning encryption for private messages: this removal changes the privacy of DMs, Meta’s usage patterns, and the best practices to adopt. Instagram is abandoning encryption for private messages as of May 8, 2026, according to the information released...

Instagram is revolutionizing its algorithm by prioritizing creative, original, and useful content to improve creators' reach. Instagram is revolutionizing its algorithm in favor of creative and innovative content: behind this phrase, the platform is looking...

Instagram innovates with Edits: adjustable transitions, text opacity, iOS Live Photos, and new sounds to refine your Reels. Instagram is innovating again in video editing with a targeted update to its Edits app. Meta is adding more precise controls...

Friends or followers on Instagram: differences, impacts on engagement, and tips for adjusting a more reliable social media strategy in 2026. Friends or followers on Instagram is no longer just a matter of vocabulary. Since the tests launched by Meta in late 2025, the...

Instagram is changing the logic of the visual profile, allowing users to customize the preview of publications and take back control of the grid. For creators, brands and professional accounts, this evolution transforms the profile into a more personalized editorial showcase...

Instagram is strengthening its measures to protect young users with new messaging, filtering and risk behavior detection tools. These developments show how Meta is seeking to limit unwanted contact, exposure to...

In California, a closely watched civil lawsuit is putting Meta and Google under pressure: Instagram and YouTube accused of creating addiction among young people, with possible consequences for mental health and the future of platform design. Here's how it works...

Instagram speeds up the planning of your publications thanks to an update to Edits: intelligent copy and paste between projects, more reliable duplication and link tracking that's finally legible. A discreet but decisive evolution for creators, community...

Understanding how to add a clickable link to a Reel is a game-changer for traffic, conversion, and performance measurement on Instagram. This new option finally brings the Reel closer to an actionable format, designed for selling, recruiting, or getting sign-ups.

In 2026, Instagram is adjusting the distribution of Reels with a selection system that prioritizes relevance, retention and satisfaction, rather than simple audience size. For creators and brands alike, visibility becomes more "earned",...

In just a few quarters, Instagram Reels has gone from being a "bonus" format to an economic engine: attention is focused on it, advertisers are flocking to it, and Meta is optimizing its revenues thanks to AI and new advertising tools. The shift is clear: the...

Instagram is testing a symbolic switchover: replacing the "subscriptions/subscribers" counter with "friends", while rolling out native reposts, a location map and an interaction-centric Reels feed. Behind the labels, a strategy is taking shape:...

Instagram is rolling out new repost options for Stories and related content, with simpler uses... but also stricter rules to follow. Between native reposting when a brand is mentioned, sharing Reels in Stories and putting...

In 2026, performance on Instagram is no longer about the quantity of hashtags, but their precision. A few well-chosen keywords, aligned with the algorithm and search intent, are enough to trigger discovery, engagement and conversions. The logic...

In 2025, five Instagram publications dominated the counters by mixing romance, soccer and pop-politics. From Taylor Swift's engagement announcement to a photo of Ronaldo at the White House, these posts show how a celebrity transforms a private moment into...

Between viral deepfakes, fake profiles and mass-generated "garbage content", Instagram admits that the battle is no longer to track down every fake, but to better certify the real thing. A strategic shift that reshuffles the cards of influence, journalism and...

10 Christmas content formats on Instagram, designed to capture attention in seconds, create proximity and transform holiday aesthetics into measurable engagement, without sacrificing authenticity. December concentrates a rare energy: cities...

Instagram tries the "big screen" experience again with Instagram for TV, an application designed for the living room and focused on Reels. Personalized profiles, simplified search and themed programs: music, sports, travel, trends... the platform targets a new...

Creating Christmas posts on Instagram that really emerge requires a clear method: a solid editorial angle, formats thought out for the algorithm, polished Stories and credible social proof. Here are 5 actionable tips to transform the minds of...

Why do dumps on Instagram appeal so much? Between the aesthetics of the "real", algorithmic mechanics and the fatigue of perfect narratives, this carousel format is establishing itself as the new social language to decode. On Instagram, dumps have taken the place left...

On Instagram, not all content is created equal. Reels, carousels, stories, static posts: some formats trigger waves of engagement, others simply fill up the feed. Understanding which types of content really captivate your followers makes it possible...

Which formats will really perform on Instagram in 2025? From short videos to carousels, discover the content that's a hit, performance benchmarks and concrete methods for capturing attention, prolonging retention and converting. The...

Instagram makes available five action-oriented new features: drawing in DMs, customizable teen icons, Reel viewing history, Restyle AI for stories transformed in a click, and an Add Yours sticker in partnership with Taylor Swift to boost...

Concrete tactics, high-performance formats and precise settings to win more Instagram followers in 2025, quickly and without cheating, with methods tested on the current algorithm. The context has changed: Reels dominate, carousels are back...

Meta brings Instagram to connected TVs and transforms video consumption into a living-room experience. Full-screen reels, co-watching, integrated shopping and in-home influence: social TV is changing scale for brands and creators. The...

Instagram Rings recognizes creative audacity before notoriety. A prize designed to reward creators who are transforming culture, supported by a jury of icons and a highly symbolic recognition system, both on and off the app. The...

Facebook and Instagram are accelerating the internationalization of Reels with AI-driven machine translations: multilingual voice dubbing, lip syncing and translated subtitles. The aim is to enable creators and brands to reach...

Instagram is testing ignore ads in Reels, a YouTube-inspired format, to reconcile monetization and user experience. This development promises greater control for the audience and enhanced performance for brands, provided they adapt...

Fifteen years after its launch, Instagram has established itself as a global ecosystem where visual culture, commerce, influence and entertainment meet. From filtered photos to AI-powered Reels, the app has redefined usage and accelerated the...

Discover how collaborative posts on Instagram, via cross post and Collab functionality, multiply reach, engagement and ROI. Methods, examples, decision-support charts and FAQs to quickly master everything. Publications...

Discovering the new ideal times to post on Instagram in 2025 helps increase engagement without forcing paid reach. Since October, influencers have been adjusting their niches: focus on prime time 7-9pm, push of Reels to midnight, and...

Shadowban Instagram: understand the signals, identify the real causes and apply a reliable action plan to restore your reach. An operational guide to diagnosing, correcting and preventing visibility restrictions. Instagram shadowban intrigues...

Understanding why Instagram views have become the central metric helps optimize visibility, improve engagement, and open up monetization avenues for creators and brands. This article details how views work, their impact...

WhatsApp introduces Selfie Stickers: Create custom stickers directly from a selfie, add filters, and share packs with one tap—an update that transforms instant messaging into a space for personalization and expression...

The ultra-wide 5120×1080 format on Instagram is seducing designers and brands alike. Find out why this ultra-wide format is transforming Reels and capturing attention. The 5120×1080 format on Instagram has everyone intrigued For a few weeks now, the 5120×1080...

A methodical overview of Instagram's hidden risks for minors: data exposure, algorithmic manipulation, sexualization, harassment and the monetization of childhood. The text offers concrete examples, practical tools and strategies...

Leveraging trending Reels as an advertising entry point captures an engaged audience where digital culture is formed. These concrete techniques explain how to align creative relevance, AI-powered targeting and tailored formats to...

Practical guide to finding and saving filters on Instagram in 2025: quick methods, recommended apps and advanced tips for taking advantage of AR filters and photo presets. Tools, real-life examples and workflow to optimize your feed and...