Discover the ranking of the most influential French YouTubers. What impact do social networks have on your perception of influencers, and French YouTubers in particular?

Video-sharing platform YouTube continues to play a central role in digital culture, generating millions of views and a substantial impact on society. With the rise of these content creators, the question arises: who are the most influential French YouTubers in 2024?

2024 ranking of French YouTubers

Every year, the landscape of French YouTubers evolves rapidly, and 2024 is no exception. Influence4You recently published its list of the top 100 French YouTubers, a ranking that is becoming an essential tool for understanding the dynamics of the French YouTuber scene. influencer marketing in France. This ranking is based primarily on the number of subscribers, but it also raises questions about the true definition of a YouTubeur. Take a look at this list and you'll discover creators who are likely to shape the future of digital media.

To establish a ranking of YouTubers, several criteria are taken into account. The number of subscribers remains the most decisive criterion, but other aspects such as subscriber engagement, content quality and thematic diversity are also evaluated. These elements provide a better understanding of a creator's real influence and potential impact on the market.

The question of what constitutes a YouTuber often arises. Is it simply those who create video content, or does it also include people who interact with their community or establish partnerships with brands? 

1. The King of Fitness: Tibo InShape

Domination by Tibo InShape

With over 22.8 million subscribers in 2024, Tibo InShape has established itself as the undisputed fitness leader on YouTube in France. His channel features videos focusing on bodybuilding, nutritional advice and humorous vlogs that captivate a wide audience. His dynamic, motivating approach inspires many followers to adopt a healthy lifestyle.

Content evolution

Tibo InShape has diversified his content to include challenges, collaborations with other influencers and explorations of unusual professions. His videos, in which he tests various professions, have met with great success, enabling his audience to discover little-known worlds while retaining a touch of humor.

2. Squeezie: The Jack-of-all-trades

SqueezieLucas Hauchard is without doubt one of the most influential YouTube creators in France. With over 19 million subscribers, he is one of France's most followed youtubers. His career on the platform began in 2011, and over the years he has diversified his content to reach an ever-growing audience.

Varied and Innovative Content

Initially known for his gaming videos, Squeezie has rapidly expanded his field of action. He now offers a multitude of formats: reaction videos, podcasts, challenges, interviews, short films and even music videos. His "YOUTUBE VIDEOS UNDER ESTIMATED" series spotlights little-known creators, demonstrating his commitment to the YouTube community.

Success in Music

In 2020, Squeezie successfully launched his music career with the release of the album "Oxyz"  which topped the French charts. His music videos, such as "Guépard" and "Servis", racked up millions of views. This foray into the music world illustrates his versatility and ability to succeed in different artistic fields.

Engagement and Influence

Squeezie also uses his fame to support charitable causes. He regularly takes part in the Z Eventa charity marathon of streaming which raises funds for various associations. His influence extends beyond YouTube, making him an icon of French youth.

3. Cyprien: Everyday Humor

Cyprien Iovbetter known as Cyprien is one of the pillars of the French YouTube scene. With over 14.5 million subscribers, he has made a name for himself with his witty humor and insightful observations on everyday life.

Iconic sketches

Cyprien's videos tackle universal themes with a personal touch that makes them accessible to all. Sketches like "Les smartphones", "L'école" and "Les soirées entre potees" have become cult hits and continue to generate millions of views. His style is based on self-mockery and meticulous writing, enabling him to reach a varied audience.

Multimedia projects

Outside of YouTube, Cyprien has explored other creative horizons. He is the author of the comic strip "Roger and his humanswhich enjoyed great success and was adapted into an animated series. He has also lent his voice to characters in animated films such as "Moi, moche et méchant" and "Rio".

Collaborations and Initiatives

Cyprien frequently collaborates with other creators, enriching his content. He launched the "Winkles & Shellfish with Squeezie, where they test independent games. His involvement in collective projects demonstrates his desire to actively contribute to the YouTube community and support emerging talent.

4. Norman: The Forerunner

Norman Thavaudknown simply as Normanis one of the forerunners of YouTube humor in France, with 11 million subscribers. With his channel "Norman makes videos" He played a key role in popularizing the humorous vlog format.

Ascension on YouTube

Norman made a name for himself in 2010 with videos that tackle everyday subjects with an offbeat tone. Videos like "Les Bilingues", "J'ai Google" and "Les Chiens" quickly racked up millions of views. His straightforward, on-camera style and accessible humor won over a wide audience.

Style and Impact

Norman's success is based on his ability to capture ordinary moments and turn them into comical situations. His authentic approach and closeness to the audience have inspired many of the new generation of youtubers. He has helped define the codes of Internet humor in France.

Artistic diversification

In addition to his YouTube career, Norman has explored the world of film and live performance. He has appeared in several films, including "Not very normal activities" and "My King" and presented his own show on stage, "Norman on stage" which toured all over France. This diversification testifies to the company's desire to renew itself and reach out to different audiences.

5. Michou: The rising star of French YouTube

Fulgurante Ascension

Michou Miguel Mattioli, real name Miguel Mattioli, is considered by many to be the successor to Squeezie. With almost 10 million subscribers, he has won over a young audience thanks to his gaming videos, particularly on Fortnite, and his entertaining vlogs. His engaging personality and infectious energy set him apart on the platform.

Collaboration and diversification

Michou has extended her influence by collaborating with other popular creators and participating in musical projects. Her music videos are a resounding success, demonstrating her ability to diversify her content and reach different audiences.

6. Amixem: Master of Spectacle and Collaboration

Spectacular Entertainment

Amixem or Maxime Chabroud, is known for his spectacular videos and daring challenges. With over 8.5 million subscribers, his content ranges from unusual experiences to travel. His creativity and showmanship captivate viewers with each new video.

Collaboration and diversification

Founding member of the RedboxAmixem regularly collaborates with other YouTubers, enriching its content. His participation in TV shows, such as co-hosting "Lego Masters", illustrates his versatility and influence beyond YouTube.

7. Rémi Gaillard: From Prank to Animal Rights

Forerunner of YouTube

Rémi Gaillard made a name for himself with his daring pranks and offbeat humor. A YouTube pioneer in France, he has made his mark on the Internet with videos that rack up millions of views, attracting an international audience of 7 million subscribers.

Evolution and Commitment

In recent years, Rémi Gaillard has turned his influence to the defense of animals. His commitment to the animal cause is reflected in his actions and videos, such as "Animal Planet", raising public awareness of animal welfare issues.

8. Mcfly & Carlito: Humorous Duo and Unpublished Challenges

Ascension and collaborations

The duo Mcfly & Carlito formed by David Coscas and Raphaël Carlier, have won over audiences with their humorous sketches and original challenges. Part of the Golden Moustache collective, they have over 7.5 million subscribers, and stand out for their complicity and sense of humor.

Challenges and Highlights

Their channel is punctuated by unusual challenges, such as "Le concours d'anecdotes" with public figures. Their collaboration with the President of the Republic to promote barrier gestures has made a lasting impression, demonstrating their influence and ability to mobilize a wide audience.

9. Inoxtag: Gaming, Challenges and Extreme Adventures

Debut and popularity

Inoxtag or Inès Benazzouz, is a rising figure on the French YouTube scene. Known for his gaming videos and collaborations with Michou, he has carved out a niche for himself with over 8 million subscribers.

Content evolution

Inoxtag has diversified its content by taking on physical challenges and extreme adventures, such as climbing Mont Blanc and Mount Everest. These authentic, immersive experiences strengthen its connection with its audience and illustrate its willingness to push back its limits.

10. Mister V: From Humor to Rap and Entrepreneurship

Multiple Caps

Mister V Yvick Letexier is a multi-talented artist. He got his start on YouTube with humorous videos, before launching a successful rap career. His albums have gone gold and platinum, testifying to his musical talent.

Musical and entrepreneurial success

In addition to his musical career, Mister V has ventured into entrepreneurship by launching his "Fat Broke" pizza brand. This diversification illustrates his ambition and ability to succeed in different creative fields, with over 6.5 million subscribers.

11. Joyca: Music, Remixes and Collaborations

Musical Journey

Joycaor Jordan Rondelli, is renowned for his musical talents on YouTube. Specializing in remixes and parodies, he has attracted a loyal following thanks to his humor and musical creativity, with over 6.3 million subscribers.

Collaborations and Projects

He frequently collaborates with other creators, notably within the collective LOAT with Mastu. Her varied projects, from music production to vlogs, demonstrate her versatility and commitment to her community.

12. Mastu: Humour, Collaboration and Return to Strength

Humorous style

Mastu Théo Becker, whose real name is Théo Becker, is appreciated for his offbeat humor and authentic videos. With a sincere approach, he tackles a variety of subjects that resonate with his generation.

Pause and Return

After a hiatus due to personal challenges, Mastu has made a welcome return to YouTube. His video "Re! If it works, I'll explode my skull" was well received, testifying to the support of his community and his lasting impact on the platform with over 6 million subscribers.

Ranking evolution

It's important to note that YouTubers' rankings can change over time. Regular updates allow the rankings to be adjusted in line with changes in subscriber numbers and engagement. This reflects not only the competitiveness between creators, but also the changing interests of the public.

This ranking has been updated several times this year, underscoring the dynamic nature of YouTube. Trends change rapidly, and the creators who manage to adapt and innovate are the ones who will reach the top. This volatility can also offer opportunities for new creators to emerge and captivate an audience.

Comparison with English-speaking YouTubers

The impact of French YouTubers cannot be fully understood without comparing them to their English-speaking counterparts. On an international scale, the figures can seem astronomical, especially for creators like PewDiePie or MrBeast, who have tens of millions of subscribers.

Significant differences

A direct comparison between French designers' subscribers and those in other markets reveals some notable differences. Language and culture play a crucial role in creators' reach. Although French YouTubers are considerably influential, the gap in popularity with some English-speaking creators highlights the cultural diversity of content on YouTube.

Eclectic content

The ranking of French YouTubers in 2024 is varied, showing the wealth of content genres on the platform. You'll find video game developers, music artists, travel vloggers, and even professionals in specialized fields. This diversity testifies to YouTube's evolution as a platform not only for entertainment, but also for education and information.

Various themes

YouTubers cover a wide range of topics, including beauty, fashion, technology, culture and much more. This enables brands to identify relevant influencers for their influencer marketing campaigns in France.

Impact on marketing and advertising

The rise of French YouTubers has had a direct impact on the marketing and advertising sector. Brands are beginning to understand the importance of collaborating with these creators to reach specific audiences.

The rise of influencer marketing

Influencer marketing has become a key element of communications strategies. Brands use YouTubers to leverage their reach and credibility with the public, often reaping superior results to traditional methods.

For your influencer marketing campaigns to be effective, a rigorous process must be put in place:

  1. The campaign brief Clarify your objectives to align expectations.
  2. Identifying influencers Select those who share similar values to your brand.
  3. Monitoring and analyzing results Evaluate the effectiveness of your campaigns with tracking tools and detailed reports.

Conclusion

The landscape of French YouTubers in 2024 is fascinating and complex. The growing popularity of Tibo InShape and other influencers shows that creators are using their platform effectively to establish deep connections with their community. In this context, influencer marketing is proving to be a crucial lever for improving brand visibility.

As you navigate this ecosystem, it's essential to explore the different facets of digital culture and understand how content is evolving to shape future trends. Keeping an eye on changes in YouTubers' rankings will not only help you appreciate this dynamic, but also consider strategic opportunities for your own brand in this ever-changing environment.

 

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