Find out how influencers are paid in digital marketing, sources of income, influencing factors and the debates surrounding their pay.
In an increasingly digital world, this article offers an insightful analysis of ...
Influencer news
Discover every week all the news of the influencers influencers instagram, facebook, twitter and tiktok! You will learn all the news of the influencers important to know every week! The new opportunities of marketing of influence allow the brands to capitalize on the power of the influencers to share and to express their opinions, we propose to be up to date and not to miss anything with all the news influencers on our different articles.
Why the FTC could force Zuckerberg to spin off Instagram and WhatsApp
...Zuckerberg faces FTC antitrust lawsuit : Mark Zuckerberg's comments resurface and directly threaten Zuckerberg's ownership of Instagram and WhatsApp. Meta. Here's why everything could change.
WhatsApp's blue circle: brilliant assistant or invisible threat?
...WhatsApp's blue circle intrigues: useful assistant or intrusive tool? Find out what's behind this new feature Meta AI.
Influencer marketing: yesterday, today and tomorrow
Discover the evolution of influencer marketing, from its beginnings to the age of AI and micro-communities. This comprehensive guide immerses you in the inner workings of this must-have strategy and its most innovative prospects.
Visit influencer marketing is no longer a simple ...
Cash talk: financial influencers who are changing the rules of the game
Influencers Finance: Discover how these content creators talk about money without taboos, influence young investors and revolutionize online finance.
One day, they were office workers, engineers, students or journalists. The next, they were ...
A big coup for creators: Spotify launches video monetization in France
Spotify launches video monetization for French creators: find out how to take advantage of this opportunity to turn your podcasts into a sustainable income.
Spotify launches video monetization, a game-changer for podcasters and other users content creators. ...
350 million posts: high heels make their revolution on Instagram
...High heels on Instagram A fashion phenomenon that goes beyond the simple hashtag to become a veritable style revolution in 2025. The world of digital fashion is changing at breakneck speed, and if there's one trend that's catching on, it's the hashtag.
Find out how TikTok and Spotify are now dictating music trends!
...TikTok and Spotify are music trendsetters, profoundly influencing the way we discover, consume and share music. Gone are the days when fans bought albums to listen to over and over again. Today, it's all a matter of a few clicks and a few seconds.
The new Ray-Ban Meta is smarter than ever... Here's why you need it!
...Ray-Bans Meta are revolutionizing the connected eyewear experience with advanced AI features: real-time translation, built-in memory and voice assistant. Find out why they're indispensable!
« It Ends With Us » Why is the film so controversial?
..."It Ends With Us" stirs up fierce controversy: find out why the adaptation of Colleen Hoover's novel divides critics, readers and viewers on such a sensitive subject.
Alphabet versus Meta: the battle of the digital titans deciphered
...Discover an in-depth analysis of Alphabet's strategies and financial performance. Meta Platforms, the two digital giants, face up to current challenges and future opportunities.
Find out why 59% of French people believe they spend too much time in front of screens
Daily average: 4h26″! Find out why 59% of French people feel they spend too much time in front of screens, and how to reduce this digital addiction.
On average, French people spend more than four hours a day in front of screens. A figure ...
Discover how Bluesky is redefining social networking in 2025
...Bluesky is revolutionizing social networking in 2025 with its decentralized model. Find out why this platform is attracting more and more users!
TikTok shakes things up: new options will shock parents and young users alike
...TikTok shakes things up with new restrictions for teens! Family Connection, Meditation... Find out how the app is trying to curb teenage addiction.
Tired of intrusive calls on WhatsApp? This new option will save your life!
Discover how TikTok makes you buy more clothes than ever!
...Find out how TikTok ultra fast fashion you to buy more and more clothes thanks to viral trends and marketing strategies ultra-efficient.
Discover the truth about fake influencers and their dangers for brands!
Fake influencers are invading social networks! Find out how to spot them and avoid their pitfalls to protect your investments in influencer marketing.
In the world of influencer marketing, brands seek to maximize their visibility and build relationships ...
Meta and Instagram: the duo that will dominate the advertising market in 2025
Advertising market in 2025: Instagram becomes the cash machine for Meta ! Discover how the platform could generate over $32 billion and capture half of the social networking giant's advertising revenues.
Since its ...
Flashes: will Instagram's new Bluesky rival change everything?
...Flashes revolutionizes photo sharing on Bluesky! Discover how this new app challenges Instagram with its decentralized, innovative approach.
Scarlett Johansson says no to Instagram for Jurassic World - You won't believe why!
...Scarlett Johansson, one of Hollywood's most iconic actresses, is back in the news. But this time, it's not for a film role or performance. While Jurassic World Renaissance is set to hit cinemas this summer,
Discover TikTok Automotive Ads: a revolution in automotive advertising
...Discover TikTok Automotive Adsthe new advertising solution that's transforming automotive sales. Increase your engagement, optimize your ROI and reach actively searching buyers with TikTok's immersive formats.
Discover the new apps replacing Instagram, Facebook, TikTok and X!
Are you tired of traditional social networks? Discover the alternatives to Instagram, Facebook, TikTok and X that are gaining ground and offer a more ethical, secure experience tailored to your needs!
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Why is Flashes the perfect alternative to Instagram on Bluesky?
...Flashes the alternative to Instagram Bluesky arrives on the App Store! Discover this new application dedicated to visual creators that shakes up the codes of online photo sharing.
Are young people leaving X? What the figures really say
Are young people leaving X? Discover the truth behind the numbers and why TikTok and Instagram remain Gen Z's preferred platforms.
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Who's going to buy TikTok? Discover the candidates ready to save the app
The takeover of TikTok is causing a stir in the United States. Find out who are the investors ready to save the app and what this means for its future.
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Facebook and Children's Pages: The alert that reveals the real issues
...Facebook Pages alert : Meta if you "target" children? The BUG that worries the digital world! Shock analysis. The e-mail popped up one morning in February: "Confirm that your Page does not target
Why the Death Moment on X form is the subject of debate
...Imagine coming across a brutal video on X, showing someone's last moments. Shocking, isn't it? Now imagine that this person is someone close to you, and you have to fill in a form to request the video's deletion.
You can't imagine how TikTok is changing the way people discover products!
TikTok is transforming product discovery and redefining e-commerce. Discover how the platform is boosting sales and revolutionizing shopping habits!
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Instagram prepares an app dedicated to Reels to compete with TikTok: a revolution to come?
...Instagram may soon launch an app dedicated to Reels to compete with TikTok. Find out how this initiative could transform the world of social networking!
Is video the future of podcasting? The rise of an essential hybrid format
Is video the future of podcasting? Find out how YouTube and Spotify transform this audio format into an immersive, interactive experience.
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Find out why Lidl is shaking up the competition on TikTok Shop
...Lidl on TikTok Shop: discover how Lidl is revolutionizing online commerce and captivating the crowds on this viral social network.
E-commerce revolution: TikTok Shop arrives in France
TikTok Shop is coming to France! Discover how this new feature will revolutionize e-commerce by integrating purchases directly into the app. A unique opportunity for brands and creators.
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Paid Testimonials on Instagram: Revolution or Slippage in Influencer Marketing?
...Instagram just shook the world of influencer marketing with an announcement that leaves no one indifferent: the paid testimonials on instagram.
Doctors on social networks: between information and influence
...Doctors are taking to Instagram and TikTok to provide information, but where do you draw the line between medical popularization and advertising? Find out what's at stake and what could go wrong with this new trend.
You won't believe how cell phones in museums can transform your artistic experience!
All cell phones at the museum are transforming the way we experience art. Enriching the experience or distracting? Discover how technology is redefining our relationship with artworks, and how museums are adapting to this digital revolution.
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How TikTok is influencing cinema and driving you to see movies without even realizing it!
TikTok is influencing cinema like never before! Discover how the app manipulates your choices and boosts box-office success. Are you really in control of your decisions?
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This new Instagram button will revolutionize everything!
The new Instagram button will revolutionize everything! Discover how this new feature will transform your interactions and make discussions healthier on the platform.
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What will disappear from your Facebook account after 30 days!
What will disappear from your Facebook account after 30 days may surprise you! Meta now deletes all lives after one month. Find out how to save your videos before it's too late!
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Ray-Ban Meta: Meta reinvents smart glasses with a bold gamble
...Ray-Ban Meta revolutionizes connected eyewear! Discover how Meta and EssilorLuxottica are redefining augmented reality with innovative design and advanced features.
For Valentine's Day 2025, discover 10 influencer collaborations that will surprise you
...For Valentine's Day 2025, discover 10 original collaborations with influencers! Jewelry, fashion, lingerie, food... These campaigns will surprise and inspire you. 💕
LinkedIn: the new catwalk for luxury fashion shows
...Luxury fashion shows on LinkedIn: discover why prestige brands are investing in the social network to maximize the visibility of their collections and reach an influential audience.
Top couple influencers for your Valentine's Day campaigns
...Discover the 10 couple influencers for your Valentine's Day campaigns in 2025 to boost your visibility and engage your audience with authentic, emotional campaigns.
Silent Jill becomes Tezenis' must-have ambassador: a collaboration that causes a sensation
...Silent Jill becomes a Tezenis ambassador in 2025! Find out how the star influencer joins forces with the Italian brand for an unprecedented fashion collaboration. Exclusive collections, photo shoots and digital visibility: find out all about this new collaboration. partnership trendy!
Top 10 influencers on Instagram in France: those you absolutely must follow!
Influencer marketing has become an essential lever for brands looking to reach a wide audience. Influencers on Instagram play a key role in communication and digital marketing.
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Boost Your Sales With These Strategies for Your Valentine's Day Influencer Campaigns
...Discover effective strategies for your influence campaigns Valentine's Day and boost your sales through targeted collaborations and engaging content.
Super Bowl 2025: the final live at the Grand Rex, an event not to be missed!
...Super Bowl 2025: experience the final live at the Grand Rex in Paris! Kendrick Lamar show, crazy atmosphere and broadcast on a giant screen, don't miss this unique event in France!
Instagram Unveils 'Edits': The AI-Powered App That Will Revolutionize Video Editing
...Meet “Edits,” Instagram’s new AI-powered video editing app that offers innovative tools to transform your creations.
Apple is revolutionizing event planning with its new Apple Invites app!
...Apple Invites is revolutionizing event planning with a sleek interface, advanced AI, and cross-platform compatibility. Find out how this app could replace Facebook Events!
Why is Mark Zuckerberg betting everything on the original Facebook of yesteryear?
The original Facebook is making a comeback in 2025! Mark Zuckerberg wants to go back to basics to attract young people and relaunch his social network. But can this bold gamble really work? Discover the challenges and risks of this radical change. Since...
Valentine's Day 2025: TikTok tips that will boost your sales!
...Boost your sales for Valentine's Day 2025 with TikTok! Discover the essential strategies, trends and hashtags for a successful campaign.
Got a LinkedIn Top Voice Badge? Here’s Why You Might Lose It!
...Do you have a LinkedIn Top Voice badge? Be careful, you might lose faster than expected ! LinkedIn now requires a reassessment every six months and can remove your badge at any time. Discover the new rules
Discover how Instagram is revolutionizing view analysis with its new metrics
...Instagram adds new metrics on views for helping creators to optimize their content. Find out how retention rate and viewing time now influence the algorithm and how these tools can boost your visibility!
Why Mocha Mousse is essential for your social media in 2025?
...In 2025, the color in the spotlight is Mocha Mousse, a gourmet brown that evokes the richness of chocolate, coffee and cocoa. For more than ten years, Tollens has partnered with Pantone Color Institute to offer to lovers of
RCS, successor to SMS, revolutionizes marketing and customer relations
...RCS is revolutionizing mobile marketing! Discover how this alternative to SMS boosts customer engagement and transforms your advertising campaigns.
Instagram in decline? YouTube and TikTok dominate social networks in 2025!
Social Media in 2025: TikTok and YouTube Dominate, Instagram Losing Speed. Discover the Key Trends and Strategies to Stay Visible!
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Affiliation on Facebook: a new era for content creators!
...Find out how to become an affiliate on Facebook Meta transforms creator monetization by integrating affiliate links directly into publications, reels and groups
Maghla becomes the first French female streamer to reach one million subscribers on Twitch
...Maghla becomes the first French streamer to reach one million subscribers on Twitch. Discover her inspiring journey, her challenges and her promising future in the streaming !
Snapchat Simplifies Monetization: What It Means for Creators
...Snapchat revolutionizes monetization with a unified program for Stories and Spotlight. Find out how to maximize your revenues on the platform in 2025!
Trump and cryptocurrency: election promises or economic revolution?
Trump cryptocurrency: between election promises and economic revolution, discover how the ex-president wants to transform the market for digital assets.
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Instagram reveals your Liked Reels: a revolution or an invasion of privacy?
...Instagram reveals your liked Reels to your friends! A revolution for engagement or a threat to privacy? Discover the stakes of this new feature.