Why is your Instagram engagement rate so important in 2025? Find out how to calculate, analyze and, above all, improve it to maximize your visibility and success on the platform!
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Everything you need to know to launch influencer campaigns
Our influencer campaigns are based on our customer experience, and the success of an influencer marketing campaign depends on defining clear objectives and choosing the right influencers!
Here you will find :
- Some case studies of influencer campaigns on instagram, facebook or twitter to show you the power of influencer word-of-mouth.
- Articles to make your influencer campaigns a success and to better understand the power of instagram, tiktok and facebook influencers.
The success of Influence marketing campaigns depends in part on the relationships between advertisers and influencers that we set up from A to Z.
ValueYourNetwork can help you make a success of your influencer campaigns by amplifying your marketing actions.
Contact us to set up your influencer marketing strategy, and monitor and analyze your influencer campaigns.
You too, like hundreds of other brands, dare to experiment with social recommendation via influencer campaigns!
Why these new LinkedIn features will revolutionize your B2B marketing?
Find out how the new features LinkedInAPI Conversions and Revenue Attribution Report, optimize the ROI of B2B campaigns.
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Discover native advertising: the powerful tool for invisible but formidable advertising
...Native advertising is an advertising strategy that integrates seamlessly with the content viewed by a user. Unlike traditional banners or intrusive videos, this format blends naturally into its digital environment, whether on social networks,
This Trick Will Change The Way You Negotiate With An Influencer
Calculating the fair price of an influencer has become a challenge for brands wishing to optimize their budget. Discover in this article the method and essential tips for successful influencer partnerships.
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You have no idea how much sponsored links can boost your credibility!
...In the digital marketing, finding the perfect balance between sponsored links and authenticity has become a major challenge. If you are looking to build your brand credibility while maximizing your visibility, understanding how to intelligently use posts
Be the best on LinkedIn: Strategies, influence and explosive growth
...LinkedIn is the essential tool for boosting your career and business in 2024. Find out how to optimize your profile, generate leads, automate prospecting and leverage influence marketing with ValueYourNetworkexpert in high-performance campaigns!
Discover YouTube influencer rates and learn how to negotiate effectively
...One of the most common questions brands ask is: “How much should we pay a YouTube influencer?” There are many variables that influence prices, and it can be difficult to understand them.
We reveal how collaborating with a TikTok influencer can propel your brand to the top!
...Collaborate with a TikTok influencer can propel your brand to massive visibility and record engagement. Discover the essential strategies for choosing the right influencer, creating viral content, and maximizing the impact of your campaign on TikTok!
Big brands' secret way to sell more on Instagram
...Sell more with Instagram has never been easier! Discover the big brands' secret method for exploding sales with influencers and boosting your bottom line right now.
The secret of successful brands? They follow these 7 influencer marketing metrics!
...Successful brands follow these 7 metrics by influence marketing to maximize their ROI. Find out how to analyze and optimize your campaigns effectively!
Find out why influencer marketing is more powerful than celebrity marketing
...Influencer Marketing or Celebrity Marketing? Learn the Differences and Choose the Best Strategy for Your Brand.
Reech annual study on influencer marketing in 2025
Dive into the heart of Reech's annual study on the influencer marketing in 2025 and discover how social networks have surpassed television to become the preferred media of the French.
Learn how YouTube is establishing itself as the new audiovisual reference...
Meta Launches Advertising on Threads: A Revolution or an Intrusion?
Meta introduces ads on Threads to strengthen ties between users and businesses, by testing ads in the United States and Japan.
Since its launch in 2023, Threads, Meta's microblogging platform, had yet to monetize its …
Discover the worst mistakes to avoid when collaborating with an influencer
Avoid common mistakes in influence marketing ! Find out why it’s crucial to allow time for campaigns, personalize your approaches, and not overload influencers with collaborations.
Collaborations between brands and influencers are not…
Meta doubles down on AI tools to improve ad performance
...Meta doubles down on AI tools to improve ad performance. Learn how automation and artificial intelligence are transforming digital advertising on the platform.
Meta introduces ads on Threads: a threat to TikTok and X?
...Advertising on Threads Discover how Meta is revolutionizing its latest social network to compete with X and TikTok. A strategy that could change everything.
Find out why TikTok and Facebook are transforming fashion in the USA!
TikTok and Facebook are transforming fashion in the United States by revolutionizing brand engagement through creative strategies and innovative social commerce tools.
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Why is influencer marketing in Europe undergoing a revolution?
Find out why influencer marketing in Europe is undergoing a revolution in 2024. Trends, budgets, challenges and opportunities in a fast-changing sector.
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How to make money with Instagram: bonuses of up to 50,000 $
...Learn how to earn money with Instagram thanks to bonuses of up to 50,000 $ per month. Discover new features, tools and strategies to maximize your income on the platform.
Find out why Donald Trump is the king of modern marketing
...Find out why Donald Trump is the king of marketing. His bold strategies, powerful slogans and use of social networks are redefining the rules of the game.
Discover the marketing trends of 2025 thanks to the power of social networks
...Discover the marketing trends of 2025 thanks to social intelligence. Social networks, reasoned consumption and authenticity: how can brands take advantage of these developments?
Discover why Temu, H&M and Shein rule fast fashion
Why Temu, H&M and Shein dominate fast fashion despite controversy, and how sustainable fashion could be a game-changer for the textile industry.
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Why do 67% of organizers use influencers for their events?
...Find out how influencers can turn your events into memorable successes through targeted visibility, authentic engagement and proven strategies. Follow our tips!
Find out how to boost your sales with authentic content!
...Find out why authentic content is the key to boost your sales and create a sincere relationship with your customers. Guide and inspiring examples to discover!
Why Virtual Influencers Are the Future of Digital Marketing
...All virtual influencers revolutionize the digital marketing. Discover their benefits, challenges, and how to integrate them effectively into your strategy. Partnering with avatars digital: low risk, high commitment!
Why Instagram Influencers Are Your Key to Record Sales?
...Learn how to use Instagram influencer marketing to boost your sales and reach your target audience with practical tips and effective strategies.
Brand Ambassadors: The Business Trick to Gain Your Trust!
...In the world of marketing and branding, companies are doubling down on their efforts to build authentic connections with their audience, stand out from their competitors, and build customer loyalty. Among the most effective strategies to achieve these goals, the role
E-commerce and Influence Marketing: Strategies to boost sales in 2025
...Find out how to integrate influencer marketing to your e-commerce strategy to boost sales and gain credibility in 2025. Is influencer marketing the key to boosting your sales in 2025?
The importance of reporting to optimize your influencer campaigns
...Optimize your influence campaigns with ValueYourNetwork ! Discover the importance of reporting to maximize your results and improve your marketing strategies.
Find out why influencer marketing is a profitable investment
...Find out why influencer marketing is the future of digital campaigns: 11 times higher ROI, greater trust and concrete results.
Will social networks and AI really replace Google?
...The evolution of technology is revolutionizing our online habits, redefining the way we consume information. Artificial intelligence (AI) and social networks, now a must, rival traditional search engines like Google. This revolution is not limited to
You won't believe what these Influencers do to stand out from the crowd!
...Discover how influencers set themselves apart to dominate their markets through unique branding strategies, innovative content and key partnerships.
Sensorial marketing: brands' secret weapon for winning over customers
...Discover how sensorial marketing is revolutionizing customer loyalty through immersive experiences that engage all five senses. An essential strategy for your brand!
Influencer marketing for responsible consumption
...In a context where environmental and social concerns occupy a central place, promoting a responsible consumption is becoming a priority for brands. Influencers, thanks to their proximity and credibility with their communities, play an essential role.
Facebook in 2025: the social network not to be underestimated?
...With over 35 million daily active users in FranceFacebook in 2025 will remain an essential platform for many companies. And yet, its future is open to debate. In 2025, while new networks such as TikTok or Instagram continue
Enhancing your reputation with customer reviews and ValueYourNetwork campaigns
...All customer reviews are a crucial element for brands, as they can have a considerable impact on consumers' purchasing decisions.
The importance of becoming a 'Love Brand' on Instagram and TikTok
...Find out why becoming a Love Brand " on Instagram and TikTok is essential for building loyalty among your consumers and increasing your conversion rates.
AI for marketing: examples of use
...AI revolutionizes influencer marketing. Find out how ValueYourNetwork uses AI to optimize your campaigns with case studies and personalized strategies.
Storytelling to humanize your brand
...Find out how storytelling can humanize your brand, create emotional bonds and set you apart in a saturated market. Turn your stories into assets!
Instagram in 2024: how to use it for your brand
...Find out how to maximize your brand's impact on Instagram in 2024 with customized strategies and ValueYourNetwork expertise. Be ready for the future!
Social selling 2024: Personalized strategies
...Discover the strategies of social selling for 2024 with ValueYourNetwork - maximize your visibility and boost your brand on social networks.
Instagram tests AI chatbots for influencers
...Instagram tests influencer AI chatbots to enrich user engagement. Discover this innovation from ValueYourNetwork, the future of marketing!
Instagram visibility in 2024: how to increase it
...Increase your visibility on Instagram in 2024 with proven strategies. Find out how ValueYourNetwork can help you take your brand to the top!
UGC: What it is and how to use it
...Discover UGC and how to integrate it into your marketing strategy for 2024. Increase your brand's visibility with user-generated content.
The impact of AI on online sales in influencer marketing
...Discover how AI is transforming influencer marketing and boosting online sales. Personalized strategies, data analysis and optimized campaigns.
Opinions ValueYourNetwork Influencer lifestyle campaign: Direct Energie
#INFLUENCERS CAMPAIGN : « DIRECT ENERGIE »
Find out more about the campaign led by ValueYourNetwork for advertiser Direct Energie....
ValueYourNetwork Opinion Influencer Beauty Campaign: Kerastase
AVIS CAMPAGNE #INFLUENCEURS : « KERASTASE »
Find out more about the campaign led by ValueYourNetwork for advertiser Kerastase by L'Oréal....
ValueYourNetwork opinion Food influencer campaign: L'Etoile des gourmets
AVIS CAMPAGNE #INFLUENCEURS FOOD : « L’ETOILE DES GOURMETS »
Find out more about the campaign led by ValueYourNetwork for advertiser L'Etoile des Gourmets....
ValueYourNetwork opinion Influencer campaign decoration: Made.com
AVIS CAMPAGNE #INFLUENCEURS DÉCORATION : « MADE.COM »
Find out more about the campaign led by ValueYourNetwork for advertiser Made.com....
ValueYourNetwork opinion Influencer car campaign: Renault
AVIS CAMPAGNE #INFLUENCEURS : « RENAULT »
Find out more about the campaign led by ValueYourNetwork for advertiser Renault....
ValueYourNetwork opinion Fashion influencer campaign: Passionata
AVIS CAMPAGNE MARKETING #INFLUENCEURS MODE : “PASSIONATA”
Find out more about the campaign led by ValueYourNetwork for advertiser Passionata....
The evolution of podcasting and influencer marketing
...Find out how podcasta fast-growing industry in 2024, is transforming influencer marketing, offering new opportunities to engage your audience in unique ways.
ValueYourNetwork opinion Tech influencers campaign: Orange
AVIS CAMPAGNE #INFLUENCEURS TECH : « IMAGINE WITH ORANGE »
Find out more about the campaign led by ValueYourNetwork for advertiser Orange....
ValueYourNetwork opinion Influencer car campaign: OuiCar
AVIS CAMPAGNE #INFLUENCEURS VOITURE : « OUICAR »
Find out more about the campaign led by ValueYourNetwork for advertiser OuiCar....
ValueYourNetwork Young Influencers Campaign: Pumpkin
#INFLUENCERS YOUTH CAMPAIGN NOTICE : « PUMPKIN »
Find out more about the campaign led by ValueYourNetwork for advertiser Pumpkin....
Opinions ValueYourNetwork Influencer campaign for moms: Petit Bateau
AVIS CAMPAGNE #INFLUENCEURS MAMANS : « PETIT BATEAU »
Find out more about the campaign led by ValueYourNetwork for advertiser Petit Bateau....
Influencer marketing strategies to improve ROI for 2024
...Discover innovative influencer marketing strategies to boost your ROI with the agency ValueYourNetwork buzz, learning and acquisition tunnel for 2024.
Influence Marketing for your brand on social networks in 2024
...Boost your visibility with ValueYourNetwork ! Discover how our expertise in diversified influencer marketing can propel your brand to the forefront of social networking in 2024.
The dark posting guide to a successful influencer marketing campaign
...Discover how to master dark posting to boost your influencer marketing campaigns. A complete guide to effective targeting and engagement.
Why add music to your Instagram posts in 2024?
...Add music to your Instagram posts to energize your publications, capture attention and create a powerful emotional connection in 2024. Find out how!