Find out how to run a survey on TikTok and boost your visibility today with this simple and effective way to engage your community.
TikTok has become much more than just an entertainment platform. Every day, millions of users share, interact, and, most importantly, search for content that truly engages them. And in this quest for visibility, TikTok polls are proving to be a formidable tool. Imagine being able to not only entertain your community, but also gain valuable insights to guide your strategic decisions in just a few clicks. Yes, that's exactly what a TikTok poll allows you to do. Today, I'm revealing how to run a TikTok poll to boost your visibility right away.
Why TikTok Polls Are Essential for Your Content Strategy
TikTok polls aren't just a fun feature. They're a powerful tool for those looking to boost their audience engagement. By creating a TikTok poll, you're inviting your community to actively engage with your content. Every click, every interaction with your TikTok poll feeds into the platform's algorithm, improving your reach and visibility.
The main advantage of TikTok polls is their ease of use. In just a few seconds, you can solicit your audience's opinion. This allows for a direct and authentic exchange. For example, if you're hesitating between two visuals for your next campaign or between two slogans, TikTok polls offer instant and highly engaging responses.
What's more, by making intelligent use of the survey on TikTok, you naturally increase your commitment rateTikTok's algorithm loves content that generates interaction. The more votes your TikTok poll receives, the more prominent your video will be in users' feeds.
In short, TikTok polls are the essential tool for capturing attention, engaging your audience, and guiding your future marketing efforts.
How to Make a Poll on TikTok: The Step-by-Step Guide
Now let's get down to business. How can you easily create a survey on TikTok? Don't worry, it'll only take you a few minutes to master this tool. Here's the complete method, explained step by step so you know exactly how to create a survey on TikTok and take full advantage of its benefits.
- Open your TikTok application and tap the “+” button to create a new video. If you already have content ready, you can use that too.
- Record or import your video, then click “Next” to proceed to the editing step.
- Access Stickers by selecting the small square on the right side of the screen.
- Choose the “Poll” option, which simply means survey in English.
- Formulate your question clearly and engagingly. Word choice is crucial to maximize participation in your TikTok poll.
- Add your two answer options (TikTok currently only allows two choices).
- Set the duration for the poll to appear in the video by adjusting the timeline.
This method makes creating a poll on TikTok a breeze. Don't forget to tailor your video so it perfectly introduces the poll topic. This will provide even more context and further encourage your audience to participate.
The golden rules for a successful TikTok survey
Creating a poll on TikTok is great. Making it work is even better. To maximize the impact of your TikTok poll, follow these simple but essential rules:
- Stay consistent with your video: The poll should be relevant to the content being presented. Your audience should immediately understand the connection between the question asked and the video.
- Be clear and concise: Keep your question simple and your answers straightforward. Avoid complex wording that could discourage participation in your TikTok survey.
- Respond quickly to results: Once your TikTok poll is published, take action on the results. Create a follow-up video to comment on the responses or thank your participants.
These best practices will make your TikTok survey more effective and help you build a genuine dialogue with your community.
Inspiring examples of surveys on TikTok to boost your audience
To make your TikTok poll truly engaging, it's essential to ask the right questions. Here's an inspiration board with 15 ideas you can adapt to your audience:
| Survey objective | Sample question for your TikTok survey |
|---|---|
| Product feedback | “Which design do you prefer for our new collection?” |
| Favorite Content | “Do you like our short or long videos better?” |
| Discovery of ideas | “What dish would you like to see on our menu? 🍔 or 🍣?” |
| Knowledge tests | “What is the first film in the Marvel saga?” |
| General opinion | “Do you think social media has a positive impact?” |
| Dress code | “High-waisted or low-waisted jeans?” |
| Personal motivation | “Your biggest challenge right now: Motivation or Organization?” |
| Upcoming Products | “Do you prefer a limited edition or a permanent range?” |
| Coffee/Tea Preferences | “Coffee ☕ or tea 🍵 in the morning?” |
| Current trends | “This summer: Stripes or floral prints?” |
| Customer reviews | “Do you trust online reviews?” |
| Marketing | “Would you like more behind-the-scenes?” |
| Open debates | “Sugar or fat: which is more harmful?” |
| Playful education | "How do you say 'shoe' in Italian?" |
| Derivatives | “What goodies would you like to receive as a gift?” |
With these ideas, your TikTok poll will always be relevant and aligned with your content strategy.
Our opinion on the TikTok survey to maximize your visibility
TikTok polls are more than just a fun feature. They're a real catalyst for visibility and engagement. By using this feature correctly, you can transform every video into an opportunity for direct interaction with your audience.
In short, learning how to conduct a survey on TikTok opens the door to new marketing opportunities. It allows you to better understand your community, guide your content choices, and, most importantly, strengthen your presence on the platform.
To take this a step further, consider analyzing your survey results to refine your overall strategy. A TikTok survey can become a valuable source of information about your audience's expectations, boosting the performance of your campaigns.
And of course, if you want to maximize the impact of your actions on TikTok, call ValueYourNetwork. Since 2016, our expert agency in influence marketing helps you create powerful and engaging social media campaigns. We've successfully run dozens of campaigns, and your brand could be the next one to shine!