Expert in Influence Strategies and Social Networks
After extensive studies in marketing and several experiences as a community manager, Julia V. specialized in platforms such as Instagram and TikTok. Passionate about the potential of social networks, she quickly established herself as an expert in influencer management and the creation of impactful influencer campaigns.
Julia excels in the art of selecting the right influencers for brands' objectives and managing partnerships to maximize the impact of campaigns. Thanks to her ability to create synergies between brands and creators, she designs engaging campaigns that generate concrete results. She places particular emphasis on developing authentic, captivating posts that are in tune with audience expectations.
At the same time, Julia shares her knowledge through articles on social networking news and developments, offering valuable insights for digital professionals and industry enthusiasts alike.
Discover his latest articles:
...Meta and Ray-Ban are set to shake up the wearable technology market with an announcement from Mark Zuckerberg that this year will pave the way for a new generation of connected eyewear. This innovation, which is part of a dynamic combining intelligence
Cleaning up your Instagram feed is essential to regaining a personalized, relevant feed. Here are the 5 key tips to achieve this effectively.
If you feel like your Instagram feed is overrun with content that no longer speaks to you, ...
This analysis details the mechanics and benefits of Instagram Business, exploring its advanced features and strategic marketing potential for businesses in the digital age.
This in-depth study sheds light on the tools and strategies that Instagram Business offers ...
...Meta is actively engaged in the transformation of smart glasses, combining design, advanced technology and interactivity to maintain its supremacy in the face of fierce competition, notably from Apple. The imminent release of the new Hypernova glasses, equipped with a head-up display and
...In an age when Instagram is reinventing the rules of content, becoming a video editing expert is the key to increased visibility. This article shares the must-have secrets for successful editing, decoding the star tools of 2025 and mastering every step,
...Instagram Blends is revolutionizing the way people share Reels with friends, transforming private conversations into dynamic, collaborative spaces. By making video discovery more collaborative and personalized, this feature introduces a...
...A viral phenomenon, SkinnyTok fascinates as much as it worries TikTokThis trend, which glorifies extreme thinness through hashtags, videos and motivational “mantras”, plunges thousands of users into the obsessive quest for a dangerous body ideal. Behind the unifying aspect of these
Instagram is launching a monthly summary designed to provide a clear view of user performance. This new feature, designed for creators and small brands, makes it easier to understand activity while also encouraging regular production of...
With the constant evolution…
...Faced with growing competition, Instagram is taking a new step forward by launching Edits, a video editing application designed to meet the expectations of creators and compete directly with TikTok and its flagship tool CapCut. This new feature, already downloaded by thousands
...Discover the differences between TikTok and YouTube to find out which platform is best suited to your needs. Analyze the features, target audience and content creation opportunities to make the ideal choice and maximize your online presence.
Discover the essential reasons to expand your professional network and boost your career. Learn how to strengthen your connections, seize new opportunities and benefit from a vital exchange of skills. personal development and professional.
In today's dynamic working environment, ...
...Find out who will dominate the video market in 2025 in our comparative analysis of YouTube and Facebook. Explore the trends, statistics and strategies of the two social media giants to find out where video creators are headed.
...Find out in our in-depth analysis 'Pinterest vs Instagram: which is best for visual marketing in 2025?' the strengths and weaknesses of each platform. Compare their features, audiences and marketing performance to choose the one that's right for you.
Discover our comparative analysis of Reddit and Quora to determine which social information network will be best suited to 2025. Explore their features, communities and benefits to make an informed choice.
Between the transformation of uses and the explosion in the need for information ...
...Find out in our comparative article WhatsApp vs Messenger: which messaging app is optimal for businesses in 2025? An analysis of the features, advantages and disadvantages of the two platforms to help your company choose the best communications solution.
...Find out which platform, Twitch or YouTube, dominates the video game world. streaming in 2025. Analyze features, audience and emerging trends to determine the king of streaming. Dive into the challenges and future prospects of the two giants.
...Discover our in-depth analysis of the comparison between TikTok and YouTube Shorts. Which is the true market leader in short videos? Explore the features, reach and user engagement of these two giants and find out which is right for you.
...Discover how Mastodon works, the decentralized, open-source social network that offers an alternative to traditional platforms. Learn how to create an account, interact with users and explore the platform's unique features. Join a community
...Discover how nano-influencers are transforming the digital marketing landscape in the face of industry giants. Learn why these small-scale influencers, with engaged communities, represent a powerful alternative for brands seeking to reach authentic, engaged audiences.
...Find out in our in-depth analysis of 2025, how Facebook and Instagram compare in terms of effectiveness on social networks. We explore the trends, statistics and strategies that define which platform dominates the market. Ideal for professionals
Find out in our 2025 comparison article which stories app, Snapchat or Instagram, dominates the social networking landscape. Analysis of features, trends and user preferences to help you choose the best platform for sharing your stories.
...The arrival of Community Notes on TikTok reshuffles the deck in the fight against misinformation and the enhancement of user confidence on social networks. While X and Meta have already jumped on the fact-checking bandwagon
...TikTok is shaking up digital marketing: customer reviews, authenticity and virality are becoming the new trump cards that brands can use to overtake Google. Find out how companies are capitalizing on user feedback to boost their visibility, transform their brand awareness and reinvent their business.
...Instagram could answer for you thanks to an AI, but this novelty raises serious questions about the authenticity of online exchanges. Imagine never having to think about how to respond to a post again. An AI takes care of everything
Child influencers: a life on social media explores the risky daily lives of young people on Instagram, YouTube or TikTok. This documentary reveals the real dangers of the phenomenon.
Every day, millions of children expose themselves on social networks, often ...
Do female influencers really earn less than their male counterparts? A new report shows that female content creators earn nearly 40% less money than men for similar sponsored content. The alarming finding of...
...The alarming gap
Discover YouTube's free tool for creating music with AI: YouTube rolls out a feature that lets creators generate personalized music tracks free of charge using artificial intelligence.
YouTube continues to innovate, and this time it's the turn of ...
...Faced with the rapid evolution of artificial intelligence, social networks like Facebook and Instagram are going one step further: from the end of this month, Meta will exploit some of its users' public publications to perfect its AI. This move triggers
At a time when the search for authenticity has become central for consumers, micro-influencers are establishing themselves as essential partners in brand communications. With their close ties to their communities and high engagement rates, micro-influencers...
...Social commerce is undergoing an unprecedented revolution, and TikTok Shop is emerging as the new Eldorado for brands and influencers. Find out why integrating TikTok Shop into your influencer strategy is a must, and how to move from...